Filip Krajinovic is one of the top tennis players from Serbia. But Krajinovic has been in the shadow of his more popular countryman Novak Djokovic for almost his entire career. But he reached a peak ranking of world number 26 in 2018. 

His best result came at the Paris Masters in 2017 where he reached the finals. Despite his high ranking, he has been referred to as the “journeyman” by some tennis commentators.

In his early years, Krajinovic Bollettieri Tennis Academy. He is represented by talent management agency IMG. Krajinovic prefers hard courts where he can trouble his opponents with his excellent two-handed backhand, which has been compared to Andre Agassi’s backhand. His current sponsors include Lacoste and Wilson. He has earned over $7 million in his career.

Filip Krajinovic’s Sponsors

Lacoste

Krajinovic has a clothing sponsorship deal with Lacoste. Lacoste also sponsors fellow Serbian Novak Djokovic. He was previously sponsored by Nike.

Wilson

Krajinovic has a racquet sponsorship deal with Wilson. He currently uses the Wilson Blade racquet. 

Fila has extended its partnership with world number one Ashleigh Barty. Barty has been wearing Fila apparel and shoes since 2016. The terms of the deal were not disclosed.

Barty won the 2019 French Open and reached the semifinals of the Australian Open in 2020. She is one of the well-recognized players in women’s tennis.

To celebrate its contract extension with Barty, Fila is selling a “Barty Bundle”, which includes a custom-made Barty T-shirt and face mask featuring a new “AB” logo. The promotional bundle will be sold via Barty’s social media channels and will be available in tennis academies.

Ashleigh Barty hasn’t played in almost a year. But she has been able to keep the number 1 ranking as a result of a ranking freeze.

Barty has partnerships with other brands including Jaguar, RADO, and Head.