Emma Raducanu‘s earnings just took off with her new partnership with British Airways. Raducanu will become a global ambassador for British Airways, an airline that Raducanu uses often for her travels around the world.

Since her dream run at the 2021 US Open, her super agent Max Eisenbud has been busy signing her up  to multimillion dollar deals with big brands such as British Airways, Evian, Dior, and Tiffany & Co. 

Not surprisingly, Emma Raducanu was voted BBC’s Sports Personality of the Year and is very popular in Britain. Sponsors are willing to spend millions of dollars a year to be tied to the most successful female tennis player in decades.

With Romanian and Chinese roots, Emma Raducanu has the potential to be the next Maria Sharapova if her on-court results are good. Her agent Max Eisenbud has represented Maria Sharapova for many years and made her one of the wealthiest tennis players.

Rajeev Ram found big success with British doubles partner Joe Salibury. Since teaming up together, the pair has won three doubles grand slam titles. Ram has also won mixed doubles grand slam titles. He won the mixed doubles silver medal at the 2016 Rio Olympics with partner Venus Williams. In 2022, he became the world’s number one doubles player – the oldest player to achieve that feat at age 38.

Rajeev Ram won 2 ATP singles titles but currently plays only in the doubles. Ram was born to Indian parents Raghav and Sushma Ram. His dad died in 2019 after a battle with pancreatic cancer. He runs a charity called EntouRaj for Kids that gives grants to tennis teams and players, helping them cover costs and help them be the best.

Ram has been a volunteer tennis coach for the Cal Bears team (University of California, Berkeley) since June 2020. His sponsors are New Balance and Babolat.

Rajeev Ram’s Sponsors

New Balance

Ram has a clothing and shoe sponsorship contract with New Balance.

Babolat

Ram has a racquet sponsorship with Babolat. He uses the Babolat Pure Aero racquet with Tourna Grip.