Brands That Sponsor Rising American Tennis Player Nishesh Basavareddy

As a junior, Nishesh Basavareddy made headlines in 2022 by clinching the US Open boys’ doubles title alongside Ozan Baris. His stellar performances earned him a career-high ITF Junior U18 ranking of World No. 5. He played college tennis at Stanford for two years before turning pro. Basavareddy, who is of Indian descent, considers Rajeev Ram as his idol. They both come from Carmel, Indiana.

Fast forward to 2024, Basavareddy made waves on the professional circuit. He secured his first ATP Challenger title at the Tiburon Challenger, followed by a second triumph at the Puerto Vallarta Open. By December, his consistent performances propelled him into the Top 150 of the ATP rankings for the first time. This milestone also earned him a spot in the prestigious Next Gen ATP Finals.

Basavareddy is sponsored by Head.  Despite his rapid ascent, his career earnings remain under $1 million.

Nishesh Basavareddy’s Sponsors

Asics

At the end of 2024, Basavareddy joined the Asics family wearing Asics clothes and shoes.

Head

Basavareddy uses Head racquet and has a sponsorship with the brand

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Brazilian Tennis Star João Lucas Reis da Silva Comes Out As Gay

Tennis has long seen few openly gay male players, making Brazilian tennis star João Lucas Reis da Silva’s recent announcement on social media especially noteworthy. João shared a heartfelt birthday message for his boyfriend, drama actor Gui Sampaio Ricardo, demonstrating a refreshing openness and confidence.

While many female tennis players have been open about their sexuality, it remains uncommon for male players to do the same. This disparity is often linked to financial concerns, as coming out could risk losing sponsorships and endorsements.

Tennis, like many professional sports, can present significant challenges for athletes considering coming out. The pressure to maintain a public image that aligns with sponsors’ expectations and societal norms can be overwhelming. In addition to potential financial repercussions, male players often face cultural and institutional biases within the sports world, where traditional notions of masculinity prevail. The lack of visible role models and supportive networks further compounds the difficulty, making it a deeply personal and often isolating decision.

Here’s hoping João’s courage helps pave the way for more inclusivity in tennis and inspires others to embrace their true selves. Congratulations to João Lucas Reis da Silva and Gui Sampaio Ricardo!

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