Jessica Pegula Signs Sponsorship Deal With Stella Artois

Stella Artois has signed a sponsorship deal with American tennis star Jessica Pegula. She drank Heineken beer during her post-match press conference after her US Open loss last year but Heineken didn’t sign her up.

Frances Tiafoe announced his partnership with Stella Artois on Instagram. Pegula asked Tiafoe, “How Do you get a Stella deal? Nobody will cut a check for me”.

Stella Artois moved quickly and signed up Pegula for partnership. Pegula shared the news on Instagram, saying

I have two incredible wins to share today! First, I’m heading into the semi-finals for @MiamiOpen and I’m excited to announce partnering with @stellaartoisusa for their Perfect Serve program in Miami. I love a brand that moves quickly and can’t wait to see what else Stella has in store! #StellaPerfectServe #TheLifeArtois

Jessica Pegula is the daughter of billionaire Terry Pegula. So a beer partnership is probably not too beneficial financially for Pegula. But it’s cool to see how the partnership came about and how quickly Stela Artois moved.

It won’t be long before we see Pegula drinking Stella Artois during a post-match press conference. She has reached the singles quarterfinals of a grand slam five times in her career. In 2022, she reached the doubles final at the French Open with Coco Gauff.

(Visited 33 times, 1 visits today)

Leave a Reply