Have you seen the “EA” (Electronic Arts) logo on Alexander Zverev’s shirt? I first saw this during the 2020 US Open. He also has the EA logo on his sleeve at the French Open.

Clearly, EA is paying Zverev to wear the logo on his shirt. Here is why.  EA’s Tennis World Tour 2 game came out on September 24th, 2020 and EA is trying to promote the game with the Zverev partnership.

EA has two other tennis games – AO Tennis 2 and Tennis World Tour.  You can check out the promo for the new game here.

Estonian tennis player Anett Kontaveit was coached by her mom Ulle, a tennis coach until she was 11. After a decent career in the juniors, she transitioned to the WTA tour. 

Anett Kontaveit has a lot of variety in her game to trouble her opponents. She is quick on the court and is able to finish off points quickly with her aggressive groundstrokes. Her tennis idols are Maria Sharapova, Victoria Azarenka, and Roger Federer.

Anett Kontaveit’s Sponsors

Lacoste

Kontaveit has an apparel deal with Lacoste. Lacoste was founded by tennis player René Lacoste and André Gillier. 

Babolat

Kontaveit has a racquet sponsorship deal with Babolat. She currently uses the Babolat Pure Strike racquets.

Anett Kontaveit’s Sponsors

Lacoste

Kontaveit has an apparel deal with Lacoste. Lacoste was founded by tennis player René Lacoste and André Gillier. 

Babolat

Kontaveit has a racquet sponsorship deal with Babolat. She currently uses the Babolat Pure Strike racquets.

Hotel Telegraaf

Hotel Telegraaf is a luxury 5-star hotel in Estonia.  The hotel served as a post and telegraph center for many years and has a historic significance in the country.

Tallink

Tallink is a passenger and cargo shipping company in the Baltic sea region. It is also a part-owner of the taxi company Tallink Takso.

Alexela

Alexela is an energy company that owns gas stations. It is also involved in oil and gas production.