Serbian tennis player Filip Krajinovic has switched to Lacoste tennis shoes. Krajinovic is wearing the Lacoste AG-LT21, which Lacoste introduced earlier this year. Daniil Medvedev was the first person to wear the AG-LT21 and is the face of the Lacoste’s new shoe brand.

Krajinovic already has a clothing sponsorship contract with Lacoste. So it’s not surprising that he now wears Lacoste shoes as well. Since Lacoste didn’t make tennis shoes previously, many Lacoste-sponsored players had separate shoe sponsorship contracts or bought their own shoes.

Daniil Medvedev worked with Lacoste to design the  AG-LT21 shoe. AG-LT21 shoes are lightweight and have padded collar around the ankle, which provides good support while moving around on the court. The shoe has breathable uppers, a comfortable midsole, and Goodyear rubber on the sole for traction and durability.

When Lacoste released the AG-LT21, fans wondered if other players will start wearing the shoe. It appears that Lacoste is now promoting the shoe among other tennis players. Novak Djokovic, who is sponsored by Lacoste for clothing, wears Asics shoes. He has a sponsorship contract with Asics and may not be able to wear Lacoste shoes immediately. Top players are also reluctant to change shoes because it affects their mobility on the court and increases their chances of getting injured.

Croatian tennis player Donna Vekic is an aggressive baseliner with a big serve. She had great seasons in 2018 and 2019 but struggled after that. But she found her game again in 2021 and won the Courmayeur Ladies Open. In 2022, she finished inside the top 70 in world rankings. She has won three WTA titles in her career. 

Her sponsors are Donna Sport, Yonex, Rosal, Old Pilots, and FP Journe. Vekic has earned more than $6 million in prize money. 

Donna Vekic’s Sponsors

Donna Sport

Vekic started wearing her personal brand Donna Sportclothing in 2023. Prior to that, she was with Nike.

Yonex

Vekic has a racquet sponsorship deal with Yonex. She uses the Yonex VCORE 100 racquet.

Rosal

Vekic is an ambassador for the Croatian skincare company Rosal.

Old Pilots

Old Pilot’s gin is a famous Croatian distiller that was founded by two former army pilots in Zagreb. The company has won several awards.

FP Journe

FP Journe is a Swiss watchmaker that was founded in 1999. Vekic often plays with a watch on her left wrist.