Brands That Sponsor Alejandro Davidovich Fokina

Alejandro Davidovich Fokina was born and raised to Russian parents in La Cala del Moral, Rincón de la Victoria. His dad is a former boxer. He won the 2017 Wimbledon boys’ singles title as a junior without dropping a set.

Fokina’s style of play is more like Novak Djokovic’s game. His best grand slam result came at the 2021 French Open where he reached the quarterfinals.

His favorite player is Roger Federer. He is also a fan of the soccer team Real Madrid. His current sponsors include Adidas and Head. He has earned over $5 million in his career. 

Alejandro Davidovich Fokina’s Sponsors


In 2024, Fokina signed a clothing and shoe sponsorship contract with Adidas. He had a clothing and shoe sponsorship deal with Diadora until the end of 2023.  Diadora is an Italian sportswear and footwear manufacturing company based in Caerano di San Marco (Veneto).  Diadora is a subsidiary of Geox. 


Fokina has a racquet sponsorship deal with Head. He currently uses the Head Graphene 360 Extreme racquet.

Fokina runs which helps people find pets by connecting with animal shelters around Spain. It’s motto is “Adopt, don’t buy”.

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