Carlos Alcaraz is now wearing an exclusive Nike line of apparel. Only very few players have received that kind of treatment from Nike. Roger Federer and Rafael Nadal used to wear exclusive clothing lines from the American brand.

Most players sponsored by Nike wear similar apparel at the tournament. This has led to many awkward moments on the tennis court when two players on the court, both sponsored by Nike, are wearing identical clothes.

But Nike has made exceptions for top players. Now Carlos Alcaraz seems to have made the cut to the top tier. At the 2023 US Open, he was wearing a sleeveless Nike shirt, a first for him.

Tennis pundits believe Carlos Alcaraz has the complete game to dominate tennis for a long time. So it’s not surprising that Nike has jumped on the Alcaraz bandwagon with an exclusive line of apparel.

Borna Gojo attended Wake Forest University from 2017 to 2019 and played a key role in the team’s 2018 NCAA Championship win. He did not complete his Economics degree there and decided to become a professional tennis player.

He has been playing mostly in the Challenger circuit due to his low rankings. At the 2023 US Open, he won three qualifying rounds to qualify for the main draw. Then he won three more matches to reach the fourth round – his best result at a grand slam so far in his career.

His sponsors are Lotto and Head. He has made $1 million in his career.

Borna Gojo’s Sponsors

Lotto

Gojo has a clothing and shoe sponsorship contract with Lotto

Head

He has a racquet sponsorship contract with Head