Italian Tennis Player Matteo Berrettini’s Sponsors

Italian women have dominated Italian tennis for a long time. Schiavone (2010 French Open) and Pennetta (2015 U.S. Open) were grand slam champions.  But things are slowly changing with a lot of young players coming up on the men’s side.

Berrettini reached the finals at the 2021 Wimbledon Championships where he lost to Novak Djokovic. But the incredible run showed that Berrettini could one day be a grand slam champion. Italian players Matteo Berrettini, Lorenzo Musetti, Jannik Sinner, and Lorenzo Sonego are certain to carry Italy to a grand slam title soon. 

Big-name brands have signed up Italian players like Matteo Berrettini for big deals, hoping to cash in when the tide turns. His sponsors are Hugo Boss, Asics, Head, Signum-Pro, Capri watches, Colavita, Uliveto, and Pulsee.

Matteo Berrettini’s Sponsors

Hugo Boss

In 2022, Berrettini switched to apparel made by German luxury brand Hugo Boss. Prior to that, he was wearing Lotto apparel.


In 2022, Berrettini switched to Asics shoes. He wears the Asics Gel-Resolution 8 shoes. Previously, he was wearing Lotto shoes.


Berrettini uses Head Extreme 360 MP racquets.  He joins other top players such as Novak Djokovic  and Sascha Zverev in endorsing the Head brand.  Head is an American-Dutch sports and clothing company, which sells alpine skiing and tennis equipment.  The company is headquartered in Amsterdam, Netherlands.


In addition to having a deal with Head for the racquet, Berrettini endorses Signum-Pro, a company based in Germany that offers high-quality strings for tennis racquets. Berrettini uses the Signum-Pro Firestorm strings that provide power, durability, and control.

Capri Watches

Berrettini is a brand ambassador for the Italian watchmaker Capri.  He wears Capri patches on his apparel and wears Capri watches during trophy presentations on the court.


Berrettini has a deal with Colavita, the Italian food company known for its olive oil and pasta.


Berrettini is a brand ambassador for Uliveto, a bottled mineral water company based in Italy.


Berrettini is a brand ambassador for Pulsee, which operates in the gas transportation and storage business.


He has a sponsorship deal with the energy drink brand Redbull.


Berrettini supports ActionAid, an international non-governmental organization whose primary aim is to work against poverty and injustice in the world.

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