Swiss brand On, co-owned by Roger Federer has signed up Iga Swiatek and Ben Shelton for a head-to-toe. The two will wear On brand apparel and shoes.

Speaking about the partnership Federer said:

Iga and Ben represent the next generation of world-class talent.” said the Swiss.  The 41-year-old continued,“Both players demonstrate On’s competitive spirit and embody current and future champions of the sport. We are really happy to welcome them to the On family.

Ben Shelton reached the quarterfinals at the 2023 Australian Open. He played college tennis at the University of Florida. He is the son of former tennis professional Bryan Shelton, who was once ranked as high as 55 in the world.

Iga Swiatek has won three grand slam titles and has been dominant on the tour for more than a year. She is currently ranked number 1in the world.